In 2008 China had experienced a lot, while China's online game industry is still maintained a healthy development, the game market maintained rapid growth, the number of games increased, domestic game is more and more competitive in overseas markets and so on.
China's online game industry is booming in recent years, and has the following major characteristics.
1. The increasing number of players and willingness to pay upgrade the size of China's domestic market and maintain rapid growth.
In 2008 and 2009 year, China's online game market reaches 200 billion yuan, compared with growth of 53 %, continue to maintain a rapid growth. Online game is still one of the largest markets in China's Internet economy.
2. Pattern of market competition has dynamic changes, industry latecomers still have a chance.
The pattern of market competition of online gaming industry continues to change. Analysys international think that the existing competitors of online game industry have not establish a high threshold, as long as own products with high quality and meet the needs of games, the industry latecomers still have the opportunity to share the huge cake of online game industry.
3. China-made online games are more competitive in overseas, there is still a huge space for development.
In recent years, China-made online games occupy an advantageous status in the overseas countries. The overseas markets are large and have high profit margins, and the planning and level of research and development (especially 3D games) of China's domestic online games are constantly improved, in addition, China-made online games integrates a lot of Chinese culture that Westerners interested in.
4. Online games attract widespread attention, the capital offensive promotes the development of online games.
More and more people pay attention to the online games, a lot of enterprises identify potential businesses and give them financial support, enabling these companies to explore product innovation and promote the development of online game industry.
5. Game design has broken with traditional ideas, type of products continuously enriched.
The type of products of China's online game industry is rich represents in two aspects. Firstly, the design of games breaks with traditional ideas, which mainly manifested in the convergence of MMORPG and casual online games. Secondly, China's online game industry appears many new types of games, which make a large number of people play the online games, then promote the development of China's online game industry.